Exploiting a Video Viral
For a long time now I've been fascinated with viral marketing campaigns and the way advertisers use these to promote their products. What's really interesting about them is the advertisers ability to come up with really novel and original ideas to capture our attention and make us want to share with others. My Fame Star is a great example of this and one that we can use to create lesson materials. What it does, is enable you to upload a photograph and then create a story around it. It then converts this story into a small video report. Here's an example I created called 'How my past caught up with me.' (You'll have to watch a short advertisement first) Example: Click here if the video doesn't play How to use it with students Create a video about yourself or a fictional character and ask your students to watch it and make notes about your life story. Get your students to create their own stories then put them in pairs to listen to each others' story ...